Tag: medical

Bonus: “Physician, Heal Thy Business” coming


The new year will bring a new service. I’m collaborating with a fellow speaker who is a doctor to put on a workshop and training for doctors about their unique needs in customer service, tentatively titled “Physician, Heal They Business.” Doctors are in a unique business position, and they don’t always know how to train their staffs for that aspect of their practices. Continue reading

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Mayo Clinic sets up SL presence

According to the Star Tribune, the venerable Mayo Clinic has opened a presence in Second Life. The article discusses a lot of stuff related to education and SL. I find it interesting for a couple of reasons.

First, this is coming at a time when a lot of people are ready to write SL off as having been just a fad. While it has fallen off the hype cycle of the media, it seems that plenty of organizations continue to probe its possibilities.

Second, one of the commenters had an interesting observation:

Eventually, more patients are likely to turn to Second Life or other virtual worlds for information, says Jennifer Keelan, an assistant professor of public health who helped conduct the University of Toronto study. So it makes sense for the medical profession to get ready. “You have to be engaged in these platforms in order to be there when the people arrive.”

Hmmm. Interesting point. In any case, I’ll be using SL in one of my speech classes this term in an environment that really supports providing the support to students. We’ll see how it goes.

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