There is a bit of wisdom that sticks with me from childhood, from Ecclesiastes 4:12, that says, “A cord of three strands is not quickly broken.” Even if you don’t do a lot of manual labor (I certainly don’t), you still know that a typical rope isn’t just a bunch of threads. It consists of fibers twisted into yarn, yarn twisted into strands, and strands twisted into lays. A typical rope consists of three lays.
That metaphor serves well in thinking about improving effective speaking. It takes competence in three areas woven together: effective delivery, effective organization for the ear, and effective content. Continue reading